MADISON, Wis. (January 19, 2026) – Cousins Subs® and Wisconsin Athletics are excited to announce the return of the Bucky’s Got Game sweepstakes, giving college basketball fans a chance to win an unforgettable trip to the 2026 men’s conference basketball tournament in Chicago, taking place Tuesday, March 10, through Sunday, March 15.
Now through Sunday, Feb. 15, fans can enter daily for a chance to win the grand prize: two tickets to all sessions of the 2026 tournament, a three-night hotel stay in Chicago, and a $500 travel stipend.
In addition to the grand prize, two other winners will receive:
• Second prize: Free Cousins Subs for a year and a $75 University Book Store gift certificate.
• Third prize: A $100 Cousins Subs gift card and a $25 University Book Store gift certificate.
“With our on-campus location opening last year, our connection to the UW–Madison community is stronger than ever,” said Christine Specht, CEO of Cousins Subs. “This sweepstakes is a fun way to continue that partnership and give fans another reason to celebrate basketball season.”
Fans can visit cousinssubs.com/badgers to view sweepstakes rules, check eligibility, and enter to win.