MILWAUKEE (Mar. 8, 2017) \u2013 Cousins Subs \u00ae and the Milwaukee Bucks joined efforts for the second consecutive year to award a once-in-a-lifetime fan experience to the Cousins \u2018Super Sub\u2019 grand prize winner.<\/p>\n
Throughout January, fans were encouraged to visit bucks.com\/supersub to nominate the Cousins \u2018Super Sub\u2019 (Bucks player) they thought was making the biggest impact off the bench. Fans were able to channel their inner Bucks pride through a month of head-to-head voting, and selected Bucks\u2019 guard, Malcolm Brogdon, as the best off the bench performer.<\/p>\n
In addition to Malcolm Brogdon being selected as the \u2018Super Sub\u2019 player, Camille Davis of Milwaukee, Wis. received the grand prize of two lower-level tickets to the Bucks vs. Heat game, free Cousins Subs for a year and a once-in-a-lifetime \u2018Eat and Greet\u2019 with Malcolm Brogdon.<\/p>\n
\u201cBeing so close to the action, seeing my team play, receiving the opportunity to meet Brogdon \u2013 and of course the subs \u2013 were among my favorite parts of being selected as the \u2018Super Sub\u2019 grand prize winner,\u201d said Davis. \u201cIt\u2019s something I\u2019ll always remember, and still doesn\u2019t feel real.\u201d<\/p>\n
Every fan who voted in \u2018Super Sub\u201d scored an exclusive Cousins Subs offer to satisfy their local cravings. Five runner-up winners were also selected to receive two tickets to a select Bucks game along with a $100 Cousins Subs gift card.<\/p>\n
\u201cThrough our partnership with the Milwaukee Bucks, we are able to provide fans with the perfect avenue to to showcase their pride for their local sports team,\u201d said Justin McCoy, vice president of marketing at Cousins Subs. \u201cAfter yet another year of strong fan interaction across social channels and online, the \u2018Super Sub\u2019 promotion has proven to be victorious.\u201d<\/p>\n
Social media remained a key component in this promotion. The Milwaukee Bucks used their social channels to share unique and engaging material, such as \u201csubstitute\u201d themed trivia contests on Twitter, drawing contests on Snapchat and game highlights on Facebook. Across these channels, the Milwaukee Bucks posted about the \u2018Super Sub\u2019 sweepstakes 79 times and reached a total of 2,055,449 fans during January.<\/p>\n
Throughout the duration of the campaign, Cousins Subs and the Milwaukee Bucks engaged in continuous, playful discussion that directed fans to the \u2018Super Sub\u2019 website, resulting in nearly 9,000 page views and 2,580 entries.<\/p>\n
For video and images from the \u2018Super Sub\u2019 Eat and Greet, visit www.bucks.com\/supersub .<\/p>\n","protected":false},"excerpt":{"rendered":"
MILWAUKEE (Mar. 8, 2017) \u2013 Cousins Subs \u00ae and the Milwaukee Bucks joined efforts for the second consecutive year to award a once-in-a-lifetime fan experience to the Cousins \u2018Super Sub\u2019 grand prize winner. Throughout January, fans were encouraged to visit bucks.com\/supersub to nominate the Cousins \u2018Super Sub\u2019 (Bucks player) they thought was making the biggest […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"page_builder":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-52","post","type-post","status-publish","format-standard","hentry","category-newsroom"],"_links":{"self":[{"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=\/wp\/v2\/posts\/52","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52"}],"version-history":[{"count":0,"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=\/wp\/v2\/posts\/52\/revisions"}],"wp:attachment":[{"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cousinsdev.trivera.ai\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}